While we endured a snowstorm in our New York office this month, one of our advisors was working hard in a decidedly more appealing climate: Philip Isham, the spearhead of our OcuNetix initiative, was selected to present and moderate at two conferences – Caribbean Eye and Hawaiian Eye – that highlight his vast knowledge in… Continue reading Integrated Care at Hawaiian Eye
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Innovations with Cloud-Based COTA
By TKG’s Co-Founder John Strapp At The Kinetix Group we’re not just concerned with great methodology, but also seeking out technology that can ease the transition between payment models, drive behavioral change and analyze data while providing actionable reports to providers. That’s why we’ve partnered with COTA Inc., which has created a groundbreaking cloud-based data platform… Continue reading Innovations with Cloud-Based COTA
Exclusive Health System Leaders Survey Part 1: Trusting Pharma
To better understand the working relationship between health systems and the pharmaceutical companies that partner with them, The Kinetix Group conducted an exclusive survey of 100 US health system leaders. This is the first in a series of posts on the results.
TKG Partners with eyeforpharma to Host Real World Evidence & Market Access Summit 2015
Forum for decision-makers in data-driven and evidence-based life science management scheduled for December 3-4 at the Wyndham Philadelphia Historic District hotel
TKG Partners with COSEHC on Transforming Clinical Practice Initiative
The Consortium for Southeastern Hypertension Control (COSEHC™) was recently selected to receive one of the Transforming Clinical Practice Initiative (TCPI) Practice Transformation Network (PTN) awards from the Centers for Medicare & Medicaid Services.
Advisor Highlight: Dr. John Walker
One of our Key Advisors is John J. Walker, MD, CPE. While working with The Kinetix Group team, Dr. Walker has shared insight in the development of new models of care, new processes to improve care delivery, and provided information on the potential benefit of programs in development for life science and health systems.
The Voice of the Organized Customer
In preparation for the upcoming Real World Evidence & Market Access Summit, an eyeforpharma event produced in partnership with The Kinetix Group, our team has put together a new white paper synthesizing some of our speakers’ groundbreaking insights.
Join Us for the Real World Evidence & Market Access Summit 2015
The Kinetix Group has partnered with eyeforpharma (EFP), a global provider of healthcare business insights and conferences for thought leaders, to host the Real World Evidence & Market Access Summit on December 3-4 at the Wyndham Hotel Historic District in Philadelphia.
Building Relationships With Smart Content
By TKG’s Roxanne Dehnad
As a pharmaceutical marketer, it’s not a bombastic sales pitch that provides value—that’s just noise. The value in the conversation between an Account Manager and a customer is the relationship—the longer-term conversion of information to outcome.
Beyond Getting Your Foot in the Door: The Skeleton Key
By TKG’s Merissa Oliver
The multi-faceted and proactive nature of customer-centered marketing means that there are solutions to help administrators overcome the many stumbling blocks they are facing. Those solutions can be found in the hands of key account managers.